The Wealthy Advisers Club, the largest protection and mortgage adviser training community in the UK with over 2,400 members, has announced a partnership with CIExpert, the UK's leading critical illness comparison service which includes a monthly training session for club members.
With over 136 conditions in the market, it has never been so complex for financial advisers to choose between critical illness policies. CIExpert enables advisers to understand and assess the best choice for their clients and arms them with the tools to convey the rationale to their clients. It provides advisers with a detailed ranking system based upon incidence statistics, that tailors the analysis to the client's individual needs to a scrutinising degree.
CIExpert also gives advisers a detailed auto-generated PDF report that promotes a successful and engaging client discussion and also keeps your compliance team happy plus, a comprehensive policy database containing over 1000 policy documents both historic and any new documents as they emerge.
Paul Roberts, Propositions & Distribution Director at CIExpert, commented:
“Our collaboration with The Wealthy Advisers Club is about inspiring advisers to think differently about protection and giving them the insight and confidence to turn fresh thinking into better customer outcomes.
“Innovation in advice can start with a single question: how can we reframe protection conversations built around financial resilience? The positive feedback from our first webinar, particularly around tailoring cover through separate policies, demonstrates the value of creating opportunities to learn, challenge established approaches and explore alternatives.
“By bringing CIExpert’s research, Critical Thinking insights and practical education to The Wealthy Adviser Club’s community, we want to help advisers build protection portfolios that better reflect their clients’ lives, families and financial commitments. The true value of protection is understood at the moment of claim. Together, we want to strengthen the advice that makes that protection possible.”
Terry Blackburn, founder of The Wealthy Advisers Club added: "Our partnership with CIExpert follows on from my recent book launch ‘Adviser vs Client’, where I talk about the real-world value of income protection and critical illness cover, and the need to significantly improve conversion rates while upholding the highest standards of client care.
“I wanted to offer club members not only one of the leading platforms in the protection space, but also exclusive training to maximise the learnings already received and enable advisers to have the right conversations with clients to ensure they obtain the right cover for them and their families.”
