IWD: Empowering the next generation of women in the specialist lending sector

Ahead of International Women's Day, Leah Brunskill, Deputy Chief of Marketing at Market Financial Solutions discusses how the next generation of women in the specialist lending sector can be empowered

Related topics:  IWD,  Specialist lending
Leah Brunskill | Deputy Chief of Marketing, Market Financial Solutions
7th March 2025
Leah Brunskill

The specialist lending sector has evolved significantly in recent years, with firms increasingly recognising the vital role of diversity, equality and inclusion (DEI) in building a successful and sustainable industry.
 
This International Women’s Day, we should celebrate the progress made so far. After all, we should not take for granted that DEI will remain an important focus for organisations around the world – as highlighted by what USA Today has dubbed Donald Trump’s “War on Diversity”.
 
Without question, there is still more to be done to attract and support more women in the specialist finance industry, particularly younger generations. The sector has long faced this challenge, and a key factor in encouraging talented women to pursue careers in specialist lending is visibility.
 
Successful women are already helping to shape the future of the sector – we simply need to ensure their achievements and experiences are highlighted to inspire the next generation as they weigh up their career options.
 
Changing perceptions
 
For too long, financial services has been seen as male-dominated, and specialist lending is no exception.
 
This perception can be discouraging for young women weighing up their career options, leading to an industry-wide issue where we are missing out on exceptional talent. The lack of female representation in leadership roles has historically reinforced the idea that specialist finance is not an accessible space for women.
 
Therefore, it’s time for firms that have made progress to recommit to breaking down outdated perceptions, both in their businesses and in the sector more widely. The reality is that specialist lending thrives on skills such as adaptability, problem-solving, and relationship management – qualities that women bring in abundance.
 
As the sector continues to mature and expand into the mainstream, it is crucial that it reflects the society it serves. Achieving gender parity isn’t just about fairness; it’s about ensuring the best people rise to the top, regardless of gender.
 
Bridging the knowledge gap and battling imposter syndrome
 
A major part of this is addressing the challenges that are holding both men and women from entering the industry. Namely, the lack of recognised training courses specific to specialist finance.
 
Unlike traditional financial services sectors – such as banking or insurance, where structured qualifications exist – specialist lending has historically lacked formal learning programmes. This has made it difficult for new talent to gain the confidence and knowledge needed to step into the sector – sometimes leading them to believe they are not capable of succeeding, and elevated levels of ‘imposter syndrome’.
 
Th issue is particularly prevalent among women, who – due to wider societal pressures and the historical lack of female representation in the upper echelons of lending firms – often feel the need to ‘prove’ their expertise before stepping forward for opportunities, even if it’s just to themselves. Without structured training, many hesitate to pursue careers in the sector because they do not feel that they have the right skill set.
 
However, this is beginning to change. Courses such as the Certified Specialist in Private Specialist Finance (CSPS) and various CPD-accredited training programs are helping to bridge the knowledge gap. At Market Financial Solutions, for example, we recently announced our own set of CPD courses..
 
We, alongside other lenders, recognise the importance of investing in education for the next generation. In turn, this provides clearer career pathways and equips new talent with the tools they need to succeed.
 
Looking ahead

As an industry, we must now come together to continue this momentum. DEI shouldn’t just be a token gesture; it requires progressive cultures, standardised frameworks and clear policies (either from individual organisations or industry-wide) that create an equitable, inclusive sector. Mentorship, visibility and structured learning opportunities will be key in shaping the future of specialist lending.
 
I hope that this International Women’s Day renews the sectors focus on highlighting success stories and investing in education to encourage a new wave of female talent to enter the industry, knowing that there is a place for them.

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